An OOH advertising India promotion activity of a brand is known as outdoor advertising or OOH Advertising. Despite All the fact outdoor hoardings advertising is a traditional means of advertising, many advertisers find it one of the most effective source of communication in today’s time. There are many route of advertising through outdoor and Indoor media.Indian Airport Advertising,Signage, Mall Advertising,railway platform Advertising, Billboard Advertising. Outdoor advertising India is an advantageous means of promoting a brand, or service. The right tactics of outdoor branding, one can benefit a lot from this medium of communication.
Aadvantages of OOH Advertising.
Easily attracts customers
An Outdoor advertising India display is one of the easiest medium to attract customers. An OOH advertising display is usually placed at the roadside, at the traffic area, highway, near flyover, shopping mall, cinema halls etc. These path are frequented by customers for personal or professional purposes.Customers can easily access the brand message.
All-time availability of brand message
An OOH Advertising display is advantageous for the very fact that it provides all-time availability of brand message among customers. Those who viewed the brand message from morning to evening find the same ad display at the same spot. This provides an easy brand recall on customers mind and makes them more curious to find out the detail of the brand. It has been surveyed on that outdoor advertising India ad displays about sales or discounts are found very beneficial by customers who sometime watch television ads . Especially during festival season, OOH ads are genuinely relied on by customers. Some OOH ads provide direction to store rooms that help customers to a great opportunity.